Below are the goals of Downtown New Bedford, Inc.:

• To represent all stakeholders of Downtown New Bedford with a unified voice.
  Strategy: Serve as a single point of service for advocacy and informational brokering for all stakeholders in the downtown.
   
• Enhance the infrastructure of Downtown New Bedford, Inc. area by developing methods of measuring outcomes.
  Strategy: Form a "Human resources" committee to work on the action steps as outlined to the full board.
   
• Make the Downtown New Bedford district a safe place to work, live, and visit.
  Strategy: Form a sub-committee to research, report, and recommend to the board the necessary steps needed to implement action plans to ensure crime reduction, and evaluate public perception and conduct a public relations campaign.
   
• Develop a plan to secure an anchor or destination store.
  Strategy: Implement a plan to secure a retail attraction from a tourism perspective and a commercial perspective.
   
• Develop and sustain the funding required in order to meet the future goals of Downtown New Bedford, Inc. and the district in which it serves.
  Strategy: Research grants available, increase current fundraising activities, develop corporate gift-giving program, and develop an annual membership drive.
   
• To become a more integral affiliate of the burgeoning cultural and artistic community of New Bedford.
  Strategy: Increase awareness of DNB, Inc.'s contributions to the city through a marketing program.